UX-radio provides an array of professional services scaled to meet your needs. This includes defining; WHO is the user, WHAT do they need to do, HOW to structure and organize the content, and provides user-centered DESIGN and User Testing to validate business goals and user needs.
- Who are Your Users? We will walk you through our proven process to identify your users and offer invaluable insights along the way.
- What are the User’s Needs & Goals? in a fast-paced brainstorming to define the users. We explore the user demographics, story, needs and goals.
- What is Action will Benefit Users? We will help identify each user’s value proposition, a personalized user message and call-to-action.
- Who should be involved in the work session? This work session includes all of the stakeholders and influencers and our team of experts.
- What Do You Get? We facilitate and direct the discussion. We take all of the ideas and boil them down into usable information. You get a completed user workbook and recommendations.
- What is a task analysis? This work session breaks down individual or group tasks and analyses how the task is mentally and manually accomplished including task duration, frequency, complexity and other relevant factors.
- Who should be involved in the work session? This work session includes users, programmers, call center reps, marketing, and primary stakeholders.
- What do you get? We facilitate and direct the discussion. Next, we take all the steps and analyze for areas of redundancy to find efficiencies, clarity of steps for users, opportunities to minimize number of tasks, and to improve the experience . These workshops can offer invaluable insight to nuances that can help create excellent usability.
Information architecture is a fancy way to describe organizing and structuring information that is relevant to your users. It includes labeling, navigation, and search systems. This process includes research, strategy and design and documentation.
- UX-radio helps you make sense of the structure and organization of content. Card-sorting work sessions help establish a framework structure along with what we learned about the user’s context. We provide a sitemap and content structure recommendations.
USER EXPERIENCE DESIGN
- The high-fidelity sketches in work sessions save a ton of time and money. From the data and analysis discovered, wireframes are designed and iterated then tested, and iterated. Our design cycle:
- We design collaboratively to gain input and suggestions with stakeholders, users, the development team (including markups for functional specs), visual design and your systems.
- This work session identifies the testing goals. Once we have clear, measurable goals, UX-radio creates a user testing evaluation plan. This includes a set of task elicitation exercises that will help us discover what’s not working and validate what’s working well.
- User interviews are recorded and analyzed to reveal:
- Commonality with language – How do users talk about the product/service? Labeling, content strategy, marketing
- Functionality – What are the most common problems?
- Clarity – Do users understand the brand and purpose?
- An Executive Summary is presented to share findings and recommendations
- Whether you’re looking for Moderated or Unmoderated testing methods, contact us for help to add value to your valued customers.
Email me at lara at ux-radio (dot com)